Dr. Wang Jingyi, associate professor of Guangdong University of Finance & Economics, Master’s supervisor, director of Guangdong Welfare Lottery Social Responsibility Research and Practice Base, vice director of the Lottery Research Center of Guangdong University of Finance and Economics, evaluation expert of
lottery public welfare funds projects by the Ministry of Civil Affairs. Main research: brand management, consumer behavior, corporate social responsibility and the applications in lottery industry. Hosted 1 NSFC project, hosted several provincial and municipal issues, hosted and participated a number of projects on lottery research and consulting. Published 1 monograph and more than 20 academic articles in “Acta Psychologica Sinica”, “Nankai Business Review” and etc.