2014 Conference

The G2E Asia conference provides the most comprehensive gaming education in Asia. Content is developed by the industry and for the industry by leading gaming experts, guaranteeing conference participants access to the authentic, up-to-date information needed to enhance industry knowledge and gain a competitive edge in today's aggressive marketplace.

Tuesday, 20 May

9:30 am – 10:30 am

Room: Naples2703

Mass in Macau: Growth Prospects for Asia’s Gaming Capital

Moderator
Tim Craighead

Speaker:
Gamal Aziz
Grant R. Bowie
Grant Chum

The astounding growth of the Macau gaming industry continued apace in 2013 and shows no signs of stalling. How Macau grows, however, is changing—the VIP market has apparently slowed while the premium mass market has ramped up. Because acquisition costs per customer are not as high and the mass-market customer typically spends more on non-gaming services, these visitors represent the future of Asian gaming. At this session:
• Learn why the mass market is growing faster than VIP
• Discuss what the expansion of Cotai will mean for the market
• Will the mass market will be priced out by rising table minimum bet limits

10:30 am – 11:00 am

Room: Naples2703

Keynote Address: Pansy Ho, co-chairperson and executive director, MGM China Holdings Limited

Speaker: Pansy Ho

12:00 pm - 1:15 pm

Room: Naples2703

Conference Networking Luncheon (Sicily 2401) or Showfloor Visit

1:15 pm – 2:05 pm

Room: Naples2703

The Rising Sun: Will Casinos Finally Come to Japan?

Moderator:
Rich Baldwin

Speaker:
Takashi Kiso
Katie Lever
Edward Bowers
Japan is widely considered to be one of the most potentially lucrative casino markets in Asia, if not the world after Macau, and the nation has never been so close to legalization as it is today. The success of the Singapore market has demonstrated that nations can capture the benefits of gaming without damaging their culture, and Japan has taken notice. Further, the 2020 Olympics in Tokyo will require the government to consider new attractions, hotel rooms and meeting space. At this session:
• Learn about the legislative process
• Discuss market conditions
• Review the potential timeline for gaming legalization in Japan

2:15 pm – 2:40 pm

Room: Naples2703

Russian Revolution: Expanding Gaming in Legal Regions

Speaker:
Dean Macomber
Russia has evicted gambling from its major cities into four legalized zones across the country. Most are remote and undeveloped, but present unique opportunities for casino operators much like Asian jurisdictions have. Vladivostok, adjacent to many of Asian gaming jurisdictions, has seen the most action to date. At this session:
• Learn more about the legal gaming zones
• Review the Russian “locals” market
• Hear what the big players in Russia have planned

2:40 pm – 3:05 pm

Room: Naples2703

Verify Vietnam: Integrated Resorts or Slot Houses?

Speaker: Joey Lim
The opening of the Ho Tram Grand last year in Vietnam was supposed to be the start of a major casino industry featuring integrated resorts and luxurious casino hotels. Even though that dream has not yet been realized, there are signs that the success of smaller, quieter projects shows the potential of the country as a pure VIP destination. At this session:
• How will locals gambling help the industry
• What role with the VIP operators play
• Will casinos be located in or near the big cities

3:05 pm – 3:20 pm

Break

3:20 pm – 3:45 pm

Room: Naples2703

Seoul Solution: How South Korea Will Implement IRs

Speaker: Steve Park
The “foreigners-only” casinos in and around Seoul were only the beginning—the small Korean gaming industry is poised to explode as the government initiates plans to permit large, integrated resorts in locations around the country. South Korea is set to become a major destination as officials look poised to issue their first new gaming license in a decade. At this session:
• Learn where the IRs will be located
• Review the size of the Korean market
• Find out why is Jeju island such a hotspot for China travel groups

3:45 pm – 4:10 pm

Room: Naples2703

Counting on Cambodia: Gaming Attracts Visitors

Speaker:
Timothy McNally
A stable government and booming economy have made Cambodia a legitimate gaming destination in Southeast Asia. With a NagaCorp monopoly in Phnom Penh and casinos clustered along the nation’s borders, the Cambodian gaming industry is maturing and growing – visits to the country were up almost 20 percent in 2013. At this session:
• Learn about the possibility that Cambodia may finally introduce its own gaming regulatory framework
• What are the new projects that are poised to take advantage of new regulations
• Discuss what happens if gaming is legalized in neighboring countries

4:15 pm – 5:15 pm

Room: Naples2703

Finding the Philippines: Entertainment City and More

Moderator:
Ben Lee

Speaker:
Armin B. Santos
Christopher Rey M. Tio
PAGCOR’s Entertainment City is one of the largest urban developments currently ongoing in Asia. With four integrated resorts figured at more than US$1 billion, the pace will only accelerate this year with the opening of City of Dreams Manila. Learn about the progress of Entertainment City and the plans to bring more high-level players to its casinos. Hear from government officials about the opportunities that still remain in one of the fastest-growing countries in Southeast Asia, and how gaming will continue to play a critical role. At this session:
• Review the status of the higher tax rate in the Philippines
• Hear about the new IRs that will open this year
• Hear about the new gaming licenses being proposed beyond Entertainment City
Wednesday, 21 MAY

9:30 am – 10:30 am

Room: Naples2703

Sum of the Whole: The Integrated Resort Model

Moderator:
Steve Rittvo

Speaker:
Edward Bowers
William Shen
Professor Augustine Vinh
Casinos play only a small part in the integrated resort (IR) model. In Singapore, the casino makes up only around 5 percent of the total area of each of the two IRs. At this session, experts will explain how the various elements of an IR—casino, hotel, shopping, dining, meetings and conventions, nightlife, spa and more—work together to attract the gaming and non-gaming customer alike. Learn how tourism agencies can promote IRs more effectively than the average resort hotel as well as what is considered the most important piece of the model. At this session:
• Discuss why siting IRs should be the first consideration
• Evaluate opening in phases vs. as a completed resort
• Learn how to set a reasonable tax rate to ensure maximum investment

10:45 am – 11:45 am

Room: Naples2703

Slots & ETGs: Release Valve or Profit Center?

Moderator:
Roger Gros

Speaker:
Ken Jolly
Takahiro Usui
Peter Johns
Sabby Gill
With a strict limit on live table games, gaming operators in Macau have increasingly turned to electronic table games (ETGs) to satisfy the demand for such popular games as baccarat, blackjack and roulette. Currently, with no limit on ETGs, operators can retain mass-market customers while continuing to cater to premium mass and VIP customers through live games. In many Asian jurisdictions, slot play is on the rise, but is that opportunity in Macau stifled by ETGs? At this session:
• Debate why slots have not taken off in Macau
• Learn about what effects a possible cap on ETGs may have on the casinos table limits strategies and their bottom line
• Discuss patents, trademarks and the intellectual property of slots and ETGs

11:45 am - 1:15 pm

Room: Naples2703

Conference Networking Luncheon (Sicily 2401) or Showfloor Visit Gaming Leadership Networking Luncheon (by invitation only), sponsored by:

1:15 pm – 2:15 pm

Room: Naples2703

China Confidential: The Chinese Consumer and Gaming Trends

Speaker: Kelvin Tan
Ever wonder how Macau continues to grow despite regional and international financial challenges? At this session, experts will analyze the growth of the Chinese middle class, their wants and desires, and their disposable income. With Macau only penetrating one percent of the Chinese market, and other jurisdictions targeting the region’s most important nation, it is critical to understand what appeals to the mass market, how and why they respond, and what factors will encourage growth over the next decade or more. At this session:
• Hear how fast the Chinese economy will continue to grow
• Learn about the gaming industry’s competition for Chinese customers
• Discuss how likely the Chinese are to visit the Philippines, Vietnam and other potential gaming jurisdictions like Japan.

2:30 pm – 3:30 pm

Room: Naples2703

Mass Marketing: How to Reach Target Segments

Moderator:
Andrew Klebanow

Speaker:
Dr. Anita Cheung
Kevin Clayton
The prohibition of gaming and its promotion inside China makes it difficult, but not impossible, to reach key consumers. At this session, experts will explain the challenges of marketing to the Chinese, share ideas for reaching target segments and review how existing casinos manage customer relationships at various levels. The aggregation of junkets, customer segmentation and development of the premium mass market also will be covered. At this session:
• Weigh virtual marketing against old school media
• Discuss the evolution of players clubs in Asia
• Learn ways to target market segments

3:45 pm – 4:45 pm

Room: Naples2703

The Asian Landscape: A Regulatory & Financial Update

Moderator:
David Green

Speaker:
Andrew Zarnett
Martin Williams
Gaming revenues produced by casinos in Asia continue to soar, with existing and emerging market growth on the horizon. Government policies, economic realities and competitive pressures all play a critical role in the future growth of Asian gaming. Don’t miss this important discussion where experts in finance and regulation will examine growth against a variety of challenges, including increased regional competition, the Macau gaming table cap, anti-money laundering regulations in the United States, and more.
• Understand how increased competition regionally may impact the market share locally
• Learn how international best practices in regulation are being applied in Asia
• Discuss the current state of the VIP segment across Asia
G2E ASIA 2014 iGAMING SUMMIT 22 May 2014
G2E Asia, the largest regional sourcing event for the Asian gaming and entertainment industry, is held annually in Macau, the heart of Asian gaming and the world’s fastest growing gaming market. G2E Asia is the best place for gaming executives from around the world to gain critical insights, network and conduct business.

The iGaming Congress at G2E Asia-taking place Thursday, May 22 will be an intensive one-day program reflecting the growing importance regionally and worldwide of interactive, mobile and social gaming.

9:30 am – 10:30 am

Session Sponsor:

Room: Naples2703

Know the Rules: State of iGaming Regulation in Asia

Moderator:
Luis Mesquita de Melo

Speaker:
Harmen Brenninkmeijer
Roderick McAlpine
Robert W. Stocker II
The pace of development of iGaming in Asia has sometimes outpaced the regulatory framework. At this session, learn where iGaming is legal and how it is being regulated. Hear about the emerging iGaming jurisdictions and how operators are working with regulators to ensure transparency and integrity. Experts will discuss licensing, fees and tax rates.
• Understand the level of compliance in the various jurisdictions
• Learn what regulators are most concerned with
• Hear about potential iGaming legislation in Asia

10:45 am – 11:45 am

Room: Naples2703

Counting on Convergence: How Land-based, Online and Social Gaming Work Together

Moderator:
Peter Chadha

Speaker:
John Connelly
John English
Jonathan Pettemerides
Gionata La Torre
In Asia, it’s often the progressive land-based operators that take the lead in iGaming, with assistance from innovative iGaming and social gaming companies. At this session, experts will discuss the convergence of these sectors and how strategies to develop iGaming often cross from one to the other. Can you acquire a company to create synergies, and what impact will it have on valuations and revenues? Learn how to accomplish your iGaming goals at this session.
• Hear case studies of successful mergers and acquisitions
• What to look for in a target acquisition
• How to acquire a successful company for the right valuation

11:45 am - 1:15 pm

Room: Naples2703

Conference Networking Luncheon (Sicily 2401) or Showfloor Visit

1:15 pm – 2:15 pm

Room: Naples2703

Football fever, slots mania and poker: Future directions for online betting and casino in Asia

Moderator
Andrew W.Scott

Speaker:
Chris Eaton
Magnus Grinneback
David Jung
David Leppo
Sports betting is a huge industry in Asia. From India to China to Japan, betting on sports produces big revenues, but it is also the center of match-fixing concerns which need to be addressed by regulators and legal operators. Meanwhile, traditional casino games are increasingly finding success online. Find out about new innovations, trends and preferences in Asian online gaming:
• Learn how sports books are gearing up for the 2014 World Cup
• What new games and products are creating excitement and increasing revenues
• How to defeat illegal betting and bring that revenue to your operation

2:30 pm – 3:30 pm

Room: Naples2703

Proxy Betting: Land-Based Casinos and Remote Players

Moderator
Shaun McCamley

Speaker:
Konrad Gill
Mathias Larsson
Tony Tong
One of the fastest-growing revenue streams in Asian land-based casinos is proxy betting. The system allows players to bet from their homes or offices using computers to track the play on a live game. Bet strategies and amounts are conveyed to a “proxy” player at the table and the wins or losses are credited to a players account. At this session, gaming executives explain the legal and operational ramifications of this system.
• How the technology works
• What kinds of players does proxy betting attract?
• How internal controls are impacted by proxy betting

3:45 pm – 4:45 pm

Room: Naples2703

Money or Commodities: Considering Bitcoin and Other Virtual Currencies

Moderator
Marcus Clinch

Speaker:
Marvin Jones, Esq.
Kevin Li
Jiten Melwani
Hilary Stewart-Jones
The unsettled world of payment processing sometimes makes it difficult to move cash from one point to another. So some operators have considered trading in Bitcoin or other virtual currencies to solve this problem. But is this the answer? At this session, experts will discuss the pros and cons of such a plan and how it could work, as well as solutions to the payment processing challenges.
• Learn the current legal status of Bitcoin and other virtual currencies in Asian countries
• Hear usage stats and growth predictions for these currencies
• Understand how to detect and prevent fraud in any circumstance

There are a limited number of high profile sponsorship opportunities for those wishing to showcase their products or expertise in the iGaming space.
To enquire about speaking or sponsorship opportunities, or about conference attendance, please contact YingQi Lee at yingqi.lee@reedexpo.com.cn.

Registration, pass and other questions please contact:
Reed Exhibitions Shenzhen
Ms Yingqi Lee
Assistant Project Director
yingqi.lee@reedexpo.com.cn
Tel: +86-755-2383 4576
Mobile: +86 182 1762 7103

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